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Performance Measurements - ROE

Return On Economic Equity

Return On Regulatory Equity

March 1999 Year to Date

Total

ex-Goodwill

Total

ex-Goodwill

TOTAL KEYCORP

18.0%

23.7%

19.3%

26.0%

Key Support and Admin.

170.4%

170.4%

31.5%

31.5%

Key Community Bank

22.3%

27.8%

25.0%

31.9%

Key Corporate Capital

21.0%

24.3%

20.3%

23.4%

Key Consumer Finance

12.2%

17.8%

13.1%

19.5%

Key Capital Partners

5.8%

10.7%

8.9%

25.2%